Each month I have a ‘standing’ lunch with my Senior Pastor. I have many reasons why I enjoy my time with him. But the main reason is because he is an insanely good listener.
My Senior Pastor arrives with a list of questions to ask! He asks tons of questions and listens attentively. Many times he asks follow up questions from our past lunch.
Every time I leave our lunch I feel rejuvenated, encouraged, loved and inspired.
How does this relate to social media interactions? Glad you asked. A LOT.
Think about it … The opposite of listening is talking. We’ve all been a part of conversations where the other person constantly talks. About themselves, their interests, their opinions, etc. As they pause and catch their breath you start to talk but are quickly interrupted by noise.
I find the same to be true with many churches and organizations. They ‘talk’ more than they ‘listen’. Especially with social media! Stop talking and start listening.
Ask questions. Respond. Ask questions. Respond. Repeat.
Social media is called social media because it is social. Spend more time talking with your audience instead of to your audience!
When I was a Communications Director rookie, I tried to do everything on my own! Project management, graphic design, web management and on. I needed help but lacked money to hire talented people. Sound familiar?
Can you imagine being surrounded by talented people to help you? I had a small budget and limited-time, but I was determined to build a team! And I did! You too can enjoy the benefits of a volunteer team.
Here is what I learned in my pursuit of recruiting volunteers -
The first thing I learned was not to ask for volunteers if I didn’t have any idea what they were going to be doing.
When it comes to recruiting:
- Know what you need before you ask for volunteers.
- Have job descriptions written out.
- Connect with volunteers within 24 hours after they sign up.
- Schedule a face-to-face interview.
If you added a new member to your team, would you just sit them at their desk and say, “Okay, get to work.” Of course not.
When it comes to training:
- Cast vision. Connect the work they will be doing for your team to the bigger vision of the church.
- Be specific. If there is any other training you have for your paid staff, try to include your volunteer staff when appropriate.
- Start small and offer feedback. Don’t throw a brand new volunteer on a giant project.
One of the worst things for someone who has volunteered to serve in your ministry is to sign up, go through training, and then never be used.
When it comes to mobilizing:
- Organize your volunteers into teams.
- Organize them into ministries.
- Have team meetings. Keep people connected to others and the vision of church.
And lastly, don’t forget to recognize and appreciate the volunteers you have.
As Bill Hybels says, “Volunteers are cheap, but they shouldn’t be free.”
So, you have two options.
1) You can go on trying to manage all aspects of communication on your own and quickly find yourself stressed and burnt out!
2) You can surround yourself with volunteers to relieve duties and find yourself passionate about your job!
But, recruiting, training and mobilizing volunteers is HARD work. Job descriptions, job applications, background checking, encouraging, interviewing, etc.
I created a resource FOR YOU called the Volunteer Mobilization bundle. The bundle is full of customizable done-for-you resources to recruit the team of your dreams! Here is what you will receive -
- Volunteer job descriptions for Administrative Assistant, Creative Support Team, Graphic Designer, Photographer, Social Media Manager, Videographer, Writer & Volunteer Coordinator
- Volunteer job applications for Administrative Assistant, Creative Support Team, Graphic Designer, Photographer, Social Media Manager, Videographer, Writer & Volunteer Coordinator
- Volunteer commitment form for each volunteer job role
- Volunteer training video guiding and inspiring you to build the volunteer team of your dreams
- Volunteer coaching manual educating you on the best ways to recruit, train and mobilize volunteers
You could spend a ton of time creating job descriptions and applications or spend the time actually recruiting people! With this resource, simply print and apply!
The bundle is available for instant download, but we are limiting the offer to 50 churches.
You can download all of the training content for $49.95 (one-time cost) HERE.
PS – This is a special offer from Tim Peters and Sayge Communications and will be available for 50 churches. With all the ministry demands; you deserve a bit of help! Download it, today!
We identified four huge challenges stunting potential church growth. The four challenges were identified after tons of research hours. We interviewed Ron Edmondson, Derwin Gray, surveyed hundreds of churches and conversed with thought leaders around the Nation.
Watch this final episode of our video series and learn how thriving churches overcame these challenges.
Church communications is everything the church communicates. It involves the announcements, the handouts and signage, but it’s much more than that. It encompasses the overall heart and the big picture message of the church. That sounds like something that should hit the radar of the senior leader. From championing the vision to communicating one message, the leader of the organization needs to be involved in church wide communications.
Three reasons pastors should care about church communications -
1. Your messages communicate your message.
The overall message of the church is really a combination of all the messages people receive. Those messages are heard through sermons, but also through printed pieces, Facebook posts and signs around the facility. It’s completely possible that your church communications are counteracting the messages you’re preaching. Big picture themes like gospel, grace, family, quality, hope and the Bible are all communicated through church communications in addition to the sermon. Senior Pastors and preachers care a great deal about the message of the sermon, but it’s time to widen our gaze and consider the overall message of the church.
2. Clarity is your friend.
When it comes to theology, the Gospel, and preaching the Bible, clarity is important. We don’t want to create confusion about how people begin a relationship with Jesus and what it means to be a Christian. So when it comes to church communications, pastors and church leaders need to fight for clarity as well. What do you want people to do? What do you want people to think? Where do you want people to go? These kind of clarifying questions should influence everything we communicate, whether it’s from the pulpit or the email newsletter. Senior pastors and leaders should care that the message of the church is clear.
3. People will get to know you before they come and visit you.
A massive shift has taken place over the last few years. People conduct informal research before doing just about anything. They collect data from a wide variety of sources before making decision on what kind of car to buy, what soccer program is best and what church to attend. Potential attenders will visit your website before visiting your church. They will ask their friends and followers for recommendations. They will hear the word on the street. Everything you communicate makes its way into the psyche of the people. It’s why one sermon doesn’t counteract a reputation.
Watch and learn how-to make the vision of your church stick with Ron Edmondson. Ron is the Senior Pastor of Immanuel Baptist Church in Kentucky and Top 100 Christian Blogger.
Checkout the video and learn:
- Why it’s important for you to identify the God-given vision for your church.
- How putting in place measurable goals in your church will help to make your vision stick.
- Why the public words you communicate are so important.
- …and how to not make your vision all talk and no action.
Growing your church is hard. It’s certainly not for the faint of heart and it likely won’t happen overnight. But, if you can identify the God-given vision for your church, communicate it clearly and make it stick, you’ll be on a path to potential growth.
The key is to effectively communicate your vision.
Here’s how you know your communications aren’t working -
* No one in your church knows what really matters.
* Your staff is not on the same page.
* Each Sunday, you’re asked to announce 7 events before you start your sermon.
* Everything is urgent, but nothing is important.
* Your congregation is restless, frustrated, and just don’t get it.
* Your communications are full of clutter.
* You feel like you are communicating everything. But, nothing sticks!
* Your frustrated because things are always falling through the cracks.
Here’s the good news. You can turn chaotic communications into clear communications. You can move people from complacent to engaged through better communications. In fact, this is the catalyst behind every growing church that we’ve studied, worked with or been a part of. Better communications will help you overcome almost any obstacle to growth.
And you can learn from these very leaders and churches through a FREE 4-part video series. WATCH NOW
Are you ready for Christmas?
As a church leader, I understand the Christmas season is one of the busiest ministry times of the year. On top of Christmas shopping, parties, and travel you are still responsible for everyday ministry duties. You are extra busy and lack the time to prepare for one of the most attended services of the year. But we know your passion is to reach people with the message of Christmas.
- Engage people and increase attendance
- Receive a much needed large offering
- Mobilize and lead an excited staff
- Provide a memorable guest experience
- Systematically follow-up with visitors
- Minimize staff stress and burnout
- Create space to spend time with family
- Promote services timely and strategically
If you are interested in the Christmas Planning Guide, you can click here.
Until October 15, we are providing customers a 25% early bird discount plus access to 2 bonuses!
I really enjoy connecting people with church job openings. Especially in the church creative segment. Below you will find several great church creative opportunities at three churches around the Nation.
Church Creative Openings -
Info: Dallas, Georgia | Video Producer | Details
Info: Cooper City, Florida | Video Production Assistant, Video Producer, Graphic Designer, Web Designer, Senior Designer | Details
Info: The Woodlands, TX | Video Producer | Details
If you would like assistance filling a church creative position; please fill out this form.
I wanted to take a minute to introduce you to Justin Trapp and Marketing Matters™. Marketing Matters is a marketing company that specializes in connecting congregations to their city and community.
It just so happens they are giving away one of their sermon series packages for free. It’s a play off of the wildly-popular Duck Dynasty television show and it’s bound to peek the interest of your community. Included in the package is the logo design, background slides, and Facebook banner for you to use free of charge. Follow the link to download all of the files for your church.
On top of sermon series branding, here are a few other things Marketing Matters specializes in:
- Online Giving Marketing
- Video Announcements
- Web Design
- Logo & Branding
- Outreach Marketing
- Social Media Platforms
- Stewardship Campaigns