charity: water Learnings

Scott Harrison is CEO of charity: water.  charity: water is a non-profit organization bringing clean and safe drinking water to developing nations.  So far, charity: water has helped ONE MILLION people gain access to clean drinking water.  How did this happen?  I heard Scott teach on his Big Ideas and Strategy at Catalyst Dallas.  Here is how it happened.

3 Big Initial Ideas

  1. 100% donations from public go directly to water development work
  2. Use technology to prove work with pictures and GPS coordinates loaded to Google Earth
  3. Create an epic brand that rivals the likes of Nike and Apple


  • Admit and communicate failure
  • Get a mean coach
  • Marry the brand
  • Don’t run out of money
  • Find your big idea
  • Wasn’t our story. It was their story. We gave it away.
  • Think big and then execute.

He concluded with this quote – “If not us, who? If not now, when?”  I have attended several learning conferences and listened to many effective and inspring people.  Out of all the talks, I have never been more inspired to think BIG.  I resonated with all of my heart on the strategy point of thinking big and then execute.

What is your BIG idea/dream?  How will you execute?

  • momochii

    Beneficial info and excellent design you got here! I want to thank you for sharing your ideas and putting the time into the stuff you publish! Great work!